Press : Best Of Dubai Fashion Week In-Depth Look Of Articles

Recycled Textiles

This is currently in the pilot stage. We create recycled yarn from our textile waste collection in West Africa. We work with cotton textile and clothing waste gathered in Ghana. This waste is sourced from Ghana and managed ethically. This ensures a responsible supply chain. We turn textile waste into high-quality recycled yarns. We do this by breaking them down into fibers. We mix these yarns with virgin yarns. This process creates new, sustainable recycled textiles. This approach reduces the environmental impact of waste management.

Natural Textiles & Dyes

We source natural yarns like cotton, silk, and linen. We also blend them with recycled yarns made from Ghana's textile waste, which is in the pilot stage. Artisans dye these natural yarns with plant-based dyes from India and West Africa. This includes countries like Ghana, Benin, and Nigeria. We work with Indigenous communities in India and West Africa. We source and create natural plant dyes through organic farming and dye through sustainable dyeing methods. We prepare the yarn for textile processing and uphold eco-friendly practices.

Handwoven Textiles

Natural cotton, silk, linen, and recycled cotton yarns are dyed using plant-based dyes. Then, they are handwoven in Madhavaram Village, Kadapa District, Andhra Pradesh, in south of India. The Village around the handloom cluster has 4,000 weavers. They make fine handloom fabrics for our collections. We create our designs and patterns in the Madhavaram Handloom Cluster. Then, we weave the yarns on handlooms. This process creates unique and exotic textiles. They are natural and blend traditional crafts with modern fashion.

Press Articles in Arabic and English

Recycled Textiles

Natural Textiles & Dyes

Handwoven Textiles

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