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Sustainable Luxury Fashion Brand founded in 2009 in Dubai, building ethical partnerships with indigenous crafts through Fostering Skills and Integrating Technology.

Mercedes Benz New York Fashion Week

Plant Based Dyes, Natural Fabrics That are Hand Woven

Our collections feature natural yarns, including certified cotton, linen, and silk, dyed using plant-based dyes sourced from indigenous communities in India and West African countries like Benin, Nigeria, and Ghana.

These eco-friendly dyes are derived from natural resources, ensuring a sustainable and non-toxic dyeing process. The yarns are then handwoven in India, combining traditional craftsmanship with modern design to create unique, high-quality textiles for our sustainable fashion collections.